The 25+ Club is a group of women in New York City in the financial services industry with 25 or more years of experience. They get together regularly to socialize and network.
The group has grown significantly over the past few years, and they needed a solution to managing their group membership and email addresses, as well as registering for upcoming events.
We created a site that has a New Yorker magazine look and feel. The text treatment of the name has an art deco look. Their site now manages their contact list such that each member can update her own information.. Each event has its own entry with an RSVP form. We also designed a newsletter with their new look and feel with back-end analytics so the group administrators can get a better idea of who is most active in the group.