Marketing & Communications
Robin runs and manages RM Strategic Marketing, a full-service marketing group that focuses on helping clients prosper. She brings to Blue Box Creative the ability to make complex marketing projects both intuitive and persuasive.
Robin founded RMSM in 2000 after a 25 year career with top tier financial services firms.
As VP of Strategic Market Planning and Communications, she managed sales support operations for Equitable’s (now AXA’s) entire U.S. distribution system. When AXA created a subsidiary to develop wealth management products for distribution through advisor sales channels, she took on the job of National Marketing Officer. She also developed advisor support programs for $35 billion invested in AXA’s U.S. separate accounts and the U.S. company’s own 401(k) plan.
At INVESCO Private Capital, she became Head of Product Management to oversee their support program for institutional salespeople and third party placement agents raising private equity funds.
Earlier in her career, she worked for Merrill Lynch and E.F. Hutton. Robin earned her BS in Finance and Marketing from the University of Connecticut and an MBA in Finance from New York University.
She is a member of the Financial Women’s Association of NY, 100 Women in Hedge Funds, NAWBO, and UJA’s Women’s Executive Circle. RM Strategic Marketing is certified and endorsed by the Women’s Business Enterprise National Council.
Robin and Tim have collaborated on marketing programs since 2003.